opinion

A collection of 69 posts

Music

Sound Isn't Song

AI music can fill the silence—but not the feeling. But we're in the early days.

Music

Should Spotify Lead the Next Era of AI Music?

Spotify wants to define what “responsible AI in music” looks like — a noble claim from a company long accused of devaluing artists’ work.

opinion

AI Broke Rick Beato's Brain

In a recent video, Rick Beato revealed something less flattering—not about AI, but about how humans use their authority when they feel it slipping.

Sora Featured

Directing Sora

It wasn’t just about describing a scene; it was about orchestrating one.

Sora

AI and the Return of Participation

Tools like Sora hint at a reset — where remixing, riffing, and building on others’ ideas are built into the system itself.

opinion

The Slop About Slop

Scroll long enough, and you start to feel like you’re watching a single mind rehearse its lines in a thousand different bodies.

Sora

First Hours With Sora 2

In my first hours, I’ve found brilliance in Cameo’s character consistency, frustration in its limits, and the sense that we’re only just scratching the surface of what prompted video can become.

Sora

OpenAI Announces Sora 2

When OpenAI announced Sora 2, I didn’t immediately jump for joy. I’ve learned to temper expectations.

design

AI at NYFW

This season’s New York Fashion Week didn’t just showcase clothes. It showcased a future.

Prompting

"Context" Is Your Creative Edge

The most important skill for working with AI is the ability to explain.

opinion

Feeling Invisible Online?

But then he said something that stuck with me: “I just wish it was leading to more sales.”

opinion

Working Harder Than Ever… and Still Falling Behind?

If you’ve ever felt exhausted and still wondered if you’re doing enough, you’re not the only one.

Research

99% of Creatives Aren’t Using AI (Yet)

Most AI talk on social media feels like hype. You’d think everyone is using these tools daily. But this report from Anthropic tells a different story.

Prompting

Is Prompting Holding You Back?

Discover why your AI tools aren't delivering the creative results you want and learn the CRAFT framework that transforms frustrating prompts into precision-engineered creative instructions.

OpenAI

How Big A Problem Is AI Hallucination, Anyway?

Hallucinations are training artifacts, not inherent flaws, and we can fix them. OpenAI shared their findings.

AI Tools

iPhone 17 Pro: The choice for AI creators?

The iPhone 17 Pro has revolutionized creativity with AI capabilities, offering unprecedented privacy and performance for creatives. Let's dive into what this means for our workflows and the future of storytelling.

Feature Featured

Sharing your work is still less risky than...

William had the vision: a campaign starring his late dog Sherman, in red goggles, expertly facing his fears.

Prompting

Behind the Prompt Playbook

I didn’t set out to make a digital product. I just had a deck — forty-two slides of “AI basics” that I’d put together for the Western Hardwood Association.

AI Tools

How AI Turned Me Into a Editing God

Plot twist: AI did not steal my creative job – it made me better at it. Here is how.